Classic Foods Inc., a Wendy’s® franchisee with 25 locations, is modernizing roadside marketing by replacing static reader boards with Watchfire digital signage, enabling real-time updates and stronger brand consistency. The shift has boosted agility, reduced labor demands, and elevated the customer experience across its restaurants.
IGNITE OPx
Watchfire’s Ignite OPx cloud-based content management software optimizes the power of your digital sign and maximizes the impact of your messages.
EASY-TO-USE CLOUD-BASED CONTROL
Ignite OPx makes it easy to upload, create, schedule, and publish vibrant content.
AN ALL-IN-ONE SOLUTION TO EMPOWER YOUR TEAM
With Ignite OPx, the power to create impactful messages effortlessly is all included in one easy-to-use solution.
Cross-platform Compatibility: Manage content from any internet-connected computer across all major browsing platforms. When using on a Mac, use Chrome for the best experience. If you have an OPx account, please log in here.
Content Creation & Scheduling: Assign multiple users permissions to manage updates and produce and preview content quickly. Schedule content in minutes or plan ahead.
Built-in Editor: Create professional messages with ease by utilizing our drag-and-drop editor, incorporating images, videos, and unique text stylings into your designs. Access over 1,000 animations and stills from Watchfire’s free EasyArt library or upload your own content for customized designs.
Advanced Features: Build messages like a pro with advanced design options like time, date and temperature widgets, custom RSS feeds, and looping or multi-frame options to ensure your content gets noticed. Even display authenticated emergency alerts from FEMA’s IPAWS system.

APPLICATION HIGHLIGHTS
See how easy it is to create and preview content with just a few clicks. Change content in minutes or schedule months in advance for events, holidays, etc. Assign multiple users and set permissions to update, create, and schedule messages. Watch the video to see how.

SEE HOW OUR CUSTOMERS USE IGNITE OPx
ADDITIONAL RESOURCES
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